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Issued on : 11-24-2010
ADATA Opens New India Subsidiary in Mumbai Grand Opening – 23 November, 2010

Taipei, Taiwan – 23rd November, 2010 - ADATA Technology, one of the world leaders in DRAM modules and NAND Flash products (including USB Flash Drives, Memory Cards, Solid State Drives and Portable Hard Drives), is pleased to announce the opening of its new Indian subsidiary in Mumbai. In a conscious move to strengthen its worldwide positioning and to accelerate growth, ADATA hopes that this new office will help to bring it closer to its Indian customer base.  

Today, ADATA aims to become India’s leading vendor of both DRAM modules and NAND Flash products. The Grand Opening ceremony, which will take place on Tuesday, 23rd November in Mumbai, will bring together ADATA’s President, IU Kim, with regional partners and key Indian customers.

“This important step reflects the increasing importance of the Indian market, and ADATA’s commitment to India. This will help consolidate our position as one of the world’s top vendors” said IU Kim, President of ADATA Technology.

As a relatively young company, founded in 2001, ADATA has already experienced rapid growth, climbing to the number two spot worldwide for memory modules, and number four for NAND Flash products.

Trust and credibility are the cornerstones of ADATA’s philosophy, helping to establish the company in this extremely competitive segment. Other important distinguishing factors that will help further drive ADATA’s positioning in India are its innovative memory solutions, smart designs and competitive pricing incentives.

In celebration of the launching of the new office, ADATA has also announced a promotional scheme for its Indian Channel resellers. This limited time program will be award additional gifts on the purchase of certain quantities of ADATA USB flash drives, and is effective from November 17th until December 16th. The channel scheme is designed to encourage and reward ADATA’s valuable partners, and represents the company’s policy of active engagement in key markets.

For more information about ADATA, please contact the press office below.

About ADATA 
ADATA Technology, the world’s 2nd largest vendor of DRAM Modules (iSuppli, May 2009), 4th largest of vendor of USB Flash Drives (Gartner, May 2009), and one of Taiwan’s Top 20 global brands, provides complete memory solutions, including DRAM Modules, USB Flash Drives, Memory Cards, Solid State Drives and Portable Hard Drives. Committed to constant innovation, ADATA delivers first-rate quality and industry-leading product performance to worldwide customers.  Widely known for its distinctive design, ADATA products are internationally recognized by Germany’s iF Design Award, Red dot Award, CES Best of Innovations Award, Japan’s Good Design Award, Best Choice of Computex Award, and Taiwan Excellence Gold Award.

Media Contact

Cheryl Chu
Marketing Planning Dep.
Tel:+886-2-82280886 ext. 12865

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